World broadcasters attended a World broadcasters meeting (WBM) in Doha last week to see first-hand the facilities,
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A day of presentations and visits out to Khalifa International Stadium and the Marathon Course along Doha’s Corniche showcased a completely new production plan designed to be the most innovative and progressive ever at a World Championships, driving key audiences around the world by being bold and creative.
Introducing a number of world firsts into the coverage, IAAF Productions have new and exciting plans to make graphics a far more integral part of the coverage and the overall storytelling of the Championships and the athletes.
The new production plans place athletes at the front and centre of the production and go behind the scenes like never before.
Speaking of his experience at the WBM in Doha and what broadcasters think of the host venue and facilities, Grier Patterson, Deputy Division President at Tokyo Broadcasting System (TBS), said:
“The meetings have been very constructive and very productive. The stadium and the warm-up facilities all look fabulous, so we are really excited about what lies ahead for us next year.
“I think in Doha there was a really good attendance at the meeting and I think a lot of the broadcasters were interested to come here and portray athletics in a little bit different venue than we have ever been at before. So, I think everyone is really excited,” he added.
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